Telling Climate Stories at Scale: Netflix's Strategy for Sustainability and Impact
In this episode of Climate Rising, we explore how Netflix, a global entertainment powerhouse, is leveraging its platform to tell compelling stories about climate change. Stewart, Netflix's first Sustainability Officer, joins host Mike Toffel to discuss the company’s strategic approach to sustainability, the importance of embedding climate themes in popular content, and how these efforts aim to educate and inspire action among its vast audience. Stewart shares insights into the challenges and opportunities of incorporating climate considerations into both operations and storytelling, revealing how Netflix is contributing to the global climate conversation.
Sep 11, 2024